Empower Girls to Explore Science in Style

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Astronaut Leggings

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the SMARTY story


Emilee Palomino, Chief Smarty Girl

My toddler daughter loves sharks, dinosaurs and airplanes.

But clothes shopping had me puzzled. It seems that makers of clothing decided girls aren't interested in STEM (science, technology, engineering, math). 

I didn't know anything about starting a clothing line, but I did know that young girls deserve more options than hearts and flowers. 


Lightbulb Moment

Young girls aspire to be what they see.

That's why I created leggings that would empower my daughter to be whatever the heck she wants to be. (Bonus: Running this business has empowered me.)

The Smarty Girl brand encompasses my greatest passions — motherhood, art, fashion, female empowerment and STEM.


Empower a Girl, Empower the World

I've found a sisterhood of like-minded mamas whose fierce girl power energy is shaking up the idea of what young girls are.

Spoiler alert: Our daughters are future doctors, teachers, presidents, astronauts, artists and engineers who will change the world.

more on the 'about' page →



Ethical or Bust

Who makes Smarty Girl leggings? That's an important question that I feel good about answering.

I founded this company on the principle that my products must benefit all involved.

Cheap fashion isn't cheap. A consumer may not pay much for a fast fashion garment but someone, somewhere is paying. 

I wasn't willing to further my dream on the backs of exploited people. Kids wear Smarty Girl leggings but they will never, ever make them.


Premium Fabric

Smarty Girl leggings are made from organic cotton and pima cotton.

Organic cotton is grown without herbicides or pesticides. Global Organic Textile Standard certification means energy is conserved, soil is preserved and farmers and their communities are protected. 

Pima cotton is known as the finest of all cottons for being exceptionally soft, durable and absorbent. Its extra-long staple is picked by hand and produces an extraordinary weave that feels similar to satin.


No Detail Too Small

When it comes to quality, I don't compromise.

From my embroidery to hang tag to packaging, details are my thing. 

The end result? Boutique-quality leggings with bold and clever prints you won't find anywhere else.

I hope you love them as much as I do ðŸ’ 

more on the 'faq' page →